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a l e s s a n d r o
P E R O T T O N I
Ready to Sip G&T
Sipsmith London
April 2019

For the launch of Sipsmith’s Ready to Sip G&T we’ve decided to create an epic scene combining some of the most iconic drinking occasions in the British calendar.



Whistle Stop shop's in train stations were wrapped with the visuals to target consumers travelling to and from key sipping occasions. 




Alongside developing the key visual for the campaign, I've also shoot the lifestyle photography for the product launch. The idea was to reflect the same key sipping moments targeted in the illustration. 
Mark